Brand kit.
Everything you need to represent Soda Labs and Bubble correctly: logos, colours, typography and naming. For coverage and interviews, see the media page.
The mark.
Every mark ships as an SVG and as a PNG, both with transparent backgrounds. The SVG scales to any size; the PNG button gives you the 4096px master. Email is the same artwork at 480px and a few kilobytes, for newsletters and signatures, where a print-weight file would sit in the recipient’s inbox for a second before it appeared. The kit below carries 512, 1024, 2048 and 4096px of each file, plus the email set at 240 and 480px. Need something else? Write to support@sodalabs.xyz.
The wordmark.
The logotype is set in all caps: SODA bold against LABS light, drawn almost a third wider and a tenth taller than the face so it holds its own beside other wordmarks. The type is outlined in these files, so they render anywhere without the font installed. The wordmark is only ever ink or white, never a green. Colour comes from the mark: emerald on light ground, lime on dark.
In the lockup the mark is centred on the cap band of the type and stands a fifth taller than it, with a gap of about a third of the cap height. Below roughly 12px the wordmark stops being legible: use the bare mark instead.
Usage.
- Keep clear space around the mark equal to half its height
- On light backgrounds use the emerald mark, or black. On dark, lime or white, or emerald where lime would read as a button
- Keep the mark at 24px or larger
- Write the company as "Soda Labs" and the product as "Bubble" in running copy
- Use the logotype as supplied: all caps, SODA bold against LABS light
- On a row with other logos, match the lockup to their width, not their cap height. Below 160px wide use the bare mark
- Recolour, add gradients, outlines, or shadows to the mark
- Stretch, rotate, or crop the mark
- Put the lime mark on white or light backgrounds: it is a call-to-action colour and washes out there
- Place the mark on photos or busy backgrounds
- Write "SodaLabs" or "Soda labs", or set the company name in caps in running copy
- Rebuild the logotype by hand: use the supplied files or the site component
Colours.
Click a swatch to copy its hex value.
Typography.
Everything is set in Inter, an open font. Headlines run extrabold to black with tight tracking; body text runs regular. Data and figures use a monospace companion. The logotype is the one exception: it is drawn in Oswald, which is reserved for the wordmark and never used for copy.
Boilerplate.
Approved descriptions for articles, listings and event programmes.
Soda Labs builds Bubble, confidential infrastructure that lets institutions transact on public blockchains without exposing balances, counterparties or strategies. Built on garbled-circuit MPC, live on major EVM chains (Ethereum, Arbitrum, Polygon, Base and COTI mainnets), selected to the ECB Pioneer programme, and audited by Hacken.
Soda Labs is the company behind Bubble, a programmable privacy infrastructure layer for institutional on-chain finance. Bubble encrypts data end-to-end and computes on it using garbled-circuit Multi-Party Computation (GC-MPC), so counterparties, balances, amounts and positions are processed as ciphertext, and disclosure happens only with the customer's consent, never by default. The stack is fully EVM and Solidity compatible, with Solana in the works. It runs across major L1s and L2s, and includes selective disclosure through an on-chain access list (ACL), so auditors and regulators can be authorised to see exactly what they are entitled to. The technology is in production on Ethereum, Arbitrum, Polygon and Base, with more chains to follow, and powers the privacy layer of COTI mainnet, with more than 125 million transactions processed so far. Soda Labs was selected to the European Central Bank Pioneer programme, and Bubble has been independently audited by Hacken.